- Location: New York, NY, United States
- Organization: Conde Nast, Senior Vice President, General Manager
Beth-Ann Eason is Senior Vice President, General Manager for Condé Nast, overseeing Epicurious.com and Gourmet. In this role, Ms. Eason is responsible for brand, revenue and audience development for each entity. She reports to Robert A. Sauerberg, Jr., President of Condé Nast.
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Ms. Eason had been General Manager, Chief Operating Officer for Beliefnet, where she was responsible for improving revenue performance and strategic development. She also made critical executive decisions that affected business growth, operations management and revenue expansion.
Prior to Beliefnet, Ms. Eason was a Senior Vice President/General Manager at Martha Stewart Living Omnimedia, where she directed a full-scale, integrated marketing and communication plan to drive revenues during the redesign and relaunch of the company's website.
Previously, she was Vice President of Category Development for Yahoo!, where she led several transformations in business philosophy regarding new market development, value-added services, sales planning and CRM.
Ms. Eason has also held leadership roles at Ziff Davis Media, where she spearheaded integrated, multifaceted marketing and brand development strategies to accelerate sales and revenue growth, and at Double-Click, where she oversaw key functions in marketing, customer acquisition, new business development and sales.
Ms. Eason is Chair of the Ad Club of New York and serves on the board of the American Advertising Federation. In 2006, Ms. Eason was inducted into the AAF Hall of Achievement and, in 2007 and 2010, earned the President's Award from the Advertising Club of New York. She is the founding member of W.O.M.E.N., a professional women's mentoring program, and has served as an active board member for the Advertising Club of New York, Online Publishers Association and IAB."